Tag Heuer, founded 1860 when 20-year-old Edouard Heuer opened a small workshop in Saint Imier, Switzerland. In 1887, Edouard invented the oscillating pinion, which continues to be used in many chronographs to this day. TAG Heuer have a rich history within Motorsport particularly Formulae 1 – dating back to the 1970’s and is an official partner of Red Bull Racing.